<h2><span data-slate-fragment="JTVCJTdCJTIydHlwZSUyMiUzQSUyMnRpdGxlJTIyJTJDJTIybGV2ZWwlMjIlM0EzJTJDJTIyY2hpbGRyZW4lMjIlM0ElNUIlN0IlMjJ0ZXh0JTIyJTNBJTIySG93JTIwdG8lMjBJbnN0YWxsJTIwdGhlJTIwTWV0YSUyMChGYWNlYm9vayUyMCUyNiUyMEluc3RhZ3JhbSklMjBBZHMlMjBQaXhlbCUyMiU3RCU1RCU3RCU1RA==">How to Install the Meta (Facebook &amp; Instagram) Ads Pixel</h2>
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<ol data-slate-node="element" data-ghq-card-content-type="list" data-testid="editor-element-list" start="1" class="ghq-next-card-content__list">
<li data-slate-node="element" data-ghq-card-content-type="list-item" data-testid="editor-element-list-item" class="ghq-next-card-content__list-item">Create a free&nbsp;<a data-slate-inline="true" data-slate-node="element" data-ghq-card-content-type="link" data-testid="editor-element-link" rel="noreferrer noopener" href="https://www.facebook.com/business/help/407323696966570" class="ghq-Link ghq-is-readonly">Facebook Ads account</a></li>
<li data-slate-node="element" data-ghq-card-content-type="list-item" data-testid="editor-element-list-item" class="ghq-next-card-content__list-item">In the Ads Manager navigate to “Events Manager” → “Connect Data Sources”</li>
<li data-slate-node="element" data-ghq-card-content-type="list-item" data-testid="editor-element-list-item" class="ghq-next-card-content__list-item">Connect “Web” as a new data source and name your pixel (ex: Meta Pixel)</li>
<li data-slate-node="element" data-ghq-card-content-type="list-item" data-testid="editor-element-list-item" class="ghq-next-card-content__list-item">Select your new pixel under “Data Sources” and navigate to “Overview”&nbsp; → “Setup Pixel”</li>
<li data-slate-node="element" data-ghq-card-content-type="list-item" data-testid="editor-element-list-item" class="ghq-next-card-content__list-item">Choose how to install your pixel (recommend&nbsp;<a data-slate-inline="true" data-slate-node="element" data-ghq-card-content-type="link" data-testid="editor-element-link" rel="noreferrer noopener" href="https://tagmanager.google.com/" class="ghq-Link ghq-is-readonly">Google Tag Manager</a>&nbsp;aka GTM)</li>
<li data-slate-node="element" data-ghq-card-content-type="list-item" data-testid="editor-element-list-item" class="ghq-next-card-content__list-item">In Google Tag Manager, create a new tag type with Custom HTML&nbsp; and fire on all pages</li>
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<div data-slate-void="true" data-slate-node="element" data-testid="Iframe Wrapper" class="ghq-RenderIframe"><iframe data-testid="Iframe Block" height="374" width="748" src="https://www.youtube.com/embed/k5hFAY3mB8E?enablejsapi=1&amp;origin=https://www.adconversion.com" tabindex="-1" style="width: 748px; height: 374px;" class="ghq-RenderIframe__iframe"></iframe>
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<div><img src="https://cdn.livechat-files.com/api/file/kb/file/17638824/c7a7e5ead2-de76246a830d226760e4.png"></div>
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HOW TO INSTALL THE META (FACEBOOK & INSTAGRAM) ADS PIXEL

 

 1. Create a free 
 2. In the Ads Manager navigate to “Events Manager” → “Connect Data Sources”
 3. Connect “Web” as a new data source and name your pixel (ex: Meta Pixel)
 4. Select your new pixel under “Data Sources” and navigate to “Overview”  → “Setup Pixel”
 5. Choose how to install your pixel (recommend  aka GTM)
 6. In Google Tag Manager, create a new tag type with Custom HTML  and fire on all pages

 

 


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